Comment by Jeff Jarvis

I can go to the machine, and I can have it write a horrible poem, as the Senator said, about anyone that's bad. Is that my fault, or is that the machine's fault? I think that the question becomes-- you're going to find newspapers and TV stations that are going to be using Generative AI in all kinds of ways themselves. You're going to find their contributors are going to be using it. I think it's very difficult to try to pin liability. I went to a World Economic Forum event on AI governance, and the argument there was that we shouldn't pin liability at the model level, but at the application level because that's where people will interact with it, or I would also say at the user level. If I make it do something terrible, then I'm the one who should be liable. [...] In this case, in your example, if Meta created something, then they're liable. However, if someone used a tool, whether that is Adobe or whether that is ChatGPT, to create something and put it on Meta, I don't think Meta should be liable. The person who created it should be.