Comment by Christel Delberghe

Director General of EuroCommerce, the European retail and wholesale association.
The regulation should not include AI-generated ads “not intended to mislead users, for example, generating an image of a living room to showcase a sofa, or enhancing product visuals for presentation purposes”.
AI Verified (Jun 19, 2026)
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AI Verified Reuters report at the cited URL attributes the quoted letter wording to EuroCommerce director general Christel Delberghe. · Hector Perez Arenas gpt-5.6 · 1h ago
replying to Christel Delberghe