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Comment by Krishna Madhavan
Principal Product Manager, Microsoft Bing.
Publishers should not have to choose between being discoverable in Bing and deciding how generative models use their work. Microsoft was the first company to provide publisher controls for AI training and grounding in 2023 with `NoArchive` and `NoCache` tags. Today, we are building on that commitment by offering newer, simpler, and clearer preferences that allow you to make choices about training, grounding, or both while remaining eligible for Bing search results.Unverified (Oct 30, 2026)
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