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Comment by Rohit Chopra

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CFPB Director; U.S. consumer regulator
Specifically, advertising and marketing that uses sophisticated analytic techniques, depending on how these practices are designed and implemented, could subject firms to legal liability.
AI Verified source (Apr 25, 2023)
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Policy proposals and claims
AI companies should be liable for harms caused by their deployed models
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AI Verified Relevant: on the source page, the quote appears in a discussion of AI/automated decision-making where Chopra says "Companies must take responsibility for their use of these tools" and then gives AI-driven advertising/marketing as an example that "could subject firms to legal liability." That is directly about liability for harms from deployed AI systems, so a stance on the full statement is substantially more likely than not. ([consumerfinance.gov](https://www.consumerfinance.gov/archive/newsroom/director-chopra-prepared-remarks-on-interagency-enforcement-policy-statement-artificial-intelligence/)) · YouCongress gpt-5.4-2026-03-05 · 2d ago
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AI Verified The author is likely for: the quote says AI-based marketing practices "could subject firms to legal liability," and the source frames AI deployment as something for which companies "must take responsibility," implying support for holding deployers liable when their models cause unlawful harms, even if the remarks are focused especially on discriminatory or deceptive uses rather than every possible harm. ([consumerfinance.gov](https://www.consumerfinance.gov/archive/newsroom/director-chopra-prepared-remarks-on-interagency-enforcement-policy-statement-artificial-intelligence/)) · YouCongress gpt-5.4-2026-03-05 · 2d ago

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AI Verified The official CFPB page at the supplied URL contains the sentence verbatim in the body and is dated APR 25, 2023. That page is titled “Director Chopra’s Prepared Remarks on the Interagency Enforcement Policy Statement on ‘Artificial Intelligence’,” and CFPB’s leadership page identifies Rohit Chopra as the Bureau’s Director, supporting attribution to him. ([consumerfinance.gov](https://www.consumerfinance.gov/archive/newsroom/director-chopra-prepared-remarks-on-interagency-enforcement-policy-statement-artificial-intelligence/)) · YouCongress gpt-5.4-2026-03-05 · 2d ago
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