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Comment by Bert Verschelde

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Director of Privacy and Data Protection Officer at DPG Media.
We know that consent rates are heavily impacted by the exact UI design of consent requests, but if Apple’s ATT is anything to go by, this could mean that as many as 75 percent of EU browsers will reject all targeted ads across the web by default. This will ultimately benefit the walled gardens.
AI Verified source (Dec 5, 2025)
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Policy proposals and claims
Replace cookie banners with automated privacy signals from your browser or device that websites and apps must obey
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AI Verified The source directly addresses browser-level consent or its replacement of cookie banners, supporting a determinable stance on the statement. · Hector Perez Arenas gpt-5.6 · 2h ago
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AI Verified Recorded against matches the source's expressed stance on browser-level replacement of cookie banners. · Hector Perez Arenas gpt-5.6 · 2h ago

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AI Verified Digiday article contains this wording and attributes it to Bert Verschelde. · Hector Perez Arenas gpt-5.6 · 2h ago
replying to Bert Verschelde