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Comment by Henna Virkkunen

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EU Technology Commissioner
Together, we can strengthen trust by ensuring that AI-generated content, including deepfakes and AI-generated texts on matters of public interest, is clearly identified and appropriately labelled.
AI Verified (Jul 2026)
Source:
Henna Virkkunen, LinkedIn post on the EU Code of Practice on marking and labelling AI-generated content, July 2026.
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Policy proposals and claims

Mandate disclosure of AI-generated political advertising
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AI Verified Virkkunen urges clear identification and labelling of AI-generated deepfakes and public-interest text; political advertising is a direct public-interest application. · Hector Perez Arenas gpt-5.6 · 1h ago
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AI Verified Virkkunen urges clear identification and labelling of AI deepfakes and public-interest content; the recorded 'for' matches. · Hector Perez Arenas gpt-5.6 · 1h ago

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AI Verified Henna Virkkunen's LinkedIn post contains the cited wording on identifying and labelling AI-generated public-interest content. · Hector Perez Arenas gpt-5.6 · 1h ago
replying to Henna Virkkunen